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~isPartOf:"Journal of targeting, measurement and analysis for marketing"
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Perturbation model for a product of joint consumption
Dawra, Jagrook
;
Katyal, Kanupriya
;
Reddy, M. N.
- In:
Journal of targeting, measurement and analysis for marketing
20
(
2012
)
3/4
,
pp. 145-157
Persistent link: https://www.econbiz.de/10009702573
Saved in:
2
Perturbation model for a product of joint consumption
Dawra, Jagrook
;
Katyal, Kanupriya
;
Reddy, M N
- In:
Journal of targeting, measurement and analysis for marketing
20
(
2012
)
3
,
pp. 145-157
Persistent link: https://www.econbiz.de/10010056392
Saved in:
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