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~isPartOf:"Journal of the Academy of Marketing Science"
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Journal of the Academy of Marketing Science
Journal of marketing
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MIT sloan management review
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An outside-in approach to resource-based theories
Day, George S.
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
1
,
pp. 27-28
Persistent link: https://www.econbiz.de/10010256720
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SPECIAL ISSUE ON "SERVING CUSTOMERS AND CONSUMERS EFFECTIVELY IN THE TWENTY-FIRST CENTURY: EMERGING ISSUES AND SOLUTIONS" - Managing Market Relationships
Day, George S.
- In:
Journal of the Academy of Marketing Science
28
(
2000
)
1
,
pp. 24-30
Persistent link: https://www.econbiz.de/10006152490
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Advantageous Alliances
Day, George S.
- In:
Journal of the Academy of Marketing Science
23
(
1995
)
4
,
pp. 297-300
Persistent link: https://www.econbiz.de/10006154432
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