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Measuring consumer ethnocentrism in a developing context : an assessment of the reliability, validity and dimensionality of the CETSCALE
Pentz, Chris; Terblanche, Nic S.; Boshoff, Christo - In: Journal of transnational management : the official … 18 (2013) 3, pp. 204-218
Persistent link: https://www.econbiz.de/10010199985
Cover Image
Measuring Consumer Ethnocentrism in a Developing Context: An Assessment of the Reliability, Validity and Dimensionality of the CETSCALE
Pentz, Chris; Terblanche, Nic S.; Boshoff, Christo - In: Journal of transnational management : the official … 18 (2013) 3, pp. 204-218
Persistent link: https://www.econbiz.de/10010168396