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Online group-buying of tourism products : effects of value and trust on site attachment, altruism, and loyalty
Kim, Myung-Ja; Chung, Namho; Lee, Choong-Ki; Preis, … - In: Journal of travel and tourism marketing 32 (2015) 7/8, pp. 935-952
Persistent link: https://www.econbiz.de/10011409814
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Why do investors participate in tourism incentive crowdfunding? : the effects of attribution and trust on willingness to fund
Kim, Myung-Ja; Hall, Colin Michael; Kim, Dae-Kwan - In: Journal of travel and tourism marketing 37 (2020) 2, pp. 141-154
Persistent link: https://www.econbiz.de/10012289312
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Do loyalty groups differ in the role of trust in online tourism shopping? : a process perspective
Kim, Myung-Ja; Chung, Namho; Lee, Choong-Ki; Kim, Joung-man - In: Journal of travel and tourism marketing 29 (2012) 3/4, pp. 352-368
Persistent link: https://www.econbiz.de/10009571555