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Collaborative destination marketing : understanding the dynamic process
Wang, Youcheng - In: Journal of travel research : a quarterly publication of … 47 (2008) 2, pp. 151-166
Persistent link: https://www.econbiz.de/10003870237
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Toward a theoretical framework of collaborative destination marketing
Wang, Youcheng; Xiang, Zheng - In: Journal of travel research : a quarterly publication of … 46 (2007) 1, pp. 75-85
Persistent link: https://www.econbiz.de/10003566716
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Applying expenditure-based segmentation on special-interest tourists? : the case of golf travelers
Shani, Amir; Wang, Youcheng; Hutchinson, Joe; Lai, Fujun - In: Journal of travel research : a quarterly publication of … 49 (2010/11) 3, pp. 337-350
Persistent link: https://www.econbiz.de/10008651010
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Market-oriented destination marketing : an operationalization
Line, Nathaniel D.; Wang, Youcheng - In: Journal of travel research : a quarterly publication of … 56 (2017) 1, pp. 122-135
Persistent link: https://www.econbiz.de/10011636794
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An integrated behavioral model for medical tourism : an American perspective
Chaulagain, Suja; Pizam, Abraham; Wang, Youcheng - In: Journal of travel research : a quarterly publication of … 60 (2021) 4, pp. 761-778
Persistent link: https://www.econbiz.de/10012492594
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Identifying the Success Factors of Web-Based Marketing Strategy: An Investigation of Convention and Visitors Bureaus in the United States
Wang, Youcheng; Fesenmaier, Daniel R. - In: Journal of travel research : a quarterly publication of … 44 (2006) 3, pp. 239-249
Persistent link: https://www.econbiz.de/10006872475
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Modeling Participation in an Online Travel Community
Wang, Youcheng; Fesenmaier, Daniel R. - In: Journal of travel research : a quarterly publication of … 42 (2004) 3, pp. 261-270
Persistent link: https://www.econbiz.de/10006884174
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Toward a Theoretical Framework of Collaborative Destination Marketing
Wang, Youcheng; Xiang, Zheng - In: Journal of travel research : a quarterly publication of … 46 (2007) 1, pp. 75-85
Persistent link: https://www.econbiz.de/10007760134
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Futuring Internet Marketing Activities Using Change Propensity Analysis
Wang, Youcheng; Hwang, Yeong-Hyeon; Fesenmaier, Daniel R. - In: Journal of travel research : a quarterly publication of … 45 (2006) 2, pp. 158-166
Persistent link: https://www.econbiz.de/10007301952
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Collaborative Destination Marketing: Understanding the Dynamic Process
Youcheng Wang - In: Journal of travel research : a quarterly publication of … 47 (2008) 2, pp. 151-166
Persistent link: https://www.econbiz.de/10008110255