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THE CUSTOMER - Getting the Mos...
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Sustainability as corporate culture of a brand for superior performance
Gupta, Suraksha
;
Kumar, V.
- In:
Journal of world business : JWB
48
(
2013
)
3
,
pp. 311-320
Persistent link: https://www.econbiz.de/10009771799
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A contingency framework for the mode of entry decision
Kumar, V.
- In:
Journal of world business : JWB
32
(
1997
)
1
,
pp. 53-72
Persistent link: https://www.econbiz.de/10001220767
Saved in:
3
Sustainability as corporate culture of a brand for superior performance
Gupta, Suraksha
;
Kumar, V.
- In:
Journal of world business : JWB
48
(
2013
)
3
,
pp. 311-320
Persistent link: https://www.econbiz.de/10010133818
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