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Consumer innovation in the poor versus rich world : some differences and similarities
Praceus, Sarah; Herstatt, Cornelius - In: Lead market India : key elements and corporate …, (pp. 97-117). 2017
Persistent link: https://www.econbiz.de/10011596696
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Lessons from low-cost healthcare innovations for the base-of the pyramid markets : how incumbents can systematically create disruptive innovations
Ramdorai, Aditi; Herstatt, Cornelius - In: Lead market India : key elements and corporate …, (pp. 119-144). 2017
Persistent link: https://www.econbiz.de/10011596709
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Developing frugal innovations with inventive analogies : preliminary evidence from innovations in India
Tiwari, Rajnish; Kalogerakis, Katharina; Herstatt, Cornelius - In: Lead market India : key elements and corporate …, (pp. 147-162). 2017
Persistent link: https://www.econbiz.de/10011596712
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India's electronic voting machines : social construction of a controversy surrounding a frugal innovation
Herstatt, Maximilian; Herstatt, Cornelius - In: Lead market India : key elements and corporate …, (pp. 195-212). 2017
Persistent link: https://www.econbiz.de/10011596718