//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Legends in consumer behavior"
~isPartOf:"Legends in marketing"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~subject:"Consumer behaviour"
~subject:"Markenartikel"
~subject:"Preisdifferenzierung"
~subject:"Price Dispersion"
~subject:"Product quality"
~subject:"Purchase decision"
~subject:"Russell W. Belk"
~type_genre:"Collection of articles of several authors"
~type_genre:"Mehrbändiges Werk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 12 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Markenartikel
Preisdifferenzierung
Price Dispersion
Product quality
Purchase decision
Russell W. Belk
Konsumentenverhalten
41
Theorie
18
Theory
18
Marketing
6
Decision
3
Entscheidung
3
Kaufentscheidung
3
Marketing management
3
Marketingmanagement
3
Scientific method
3
Wissenschaftliche Methode
3
Bibliometrics
2
Bibliometrie
2
Economic history
2
Markenrecht
2
Marketing theory
2
Marketingtheorie
2
Materialism
2
Materialismus
2
National culture
2
Nationalkultur
2
Perception
2
Trademark law
2
Wahrnehmung
2
Welt
2
Wirtschaftsgeschichte
2
World
2
Advertising effects
1
Advertising regulation
1
Brand loyalty
1
Business ethics
1
Children
1
Confidence
1
Consumer preferences
1
Decision theory
1
Eigentum
1
Emotion
1
more ...
less ...
Type of publication
All
Book / Working Paper
41
Type of publication (narrower categories)
All
Collection of articles of several authors
Mehrbändiges Werk
Collection of articles written by one author
49
Sammlung
49
Sammelwerk
40
Arbeitspapier
27
Working Paper
27
Graue Literatur
25
Non-commercial literature
25
Reprint
3
Aufsatzsammlung
1
Multi-volume publication
1
more ...
less ...
Language
All
English
41
Author
All
Sheth, Jagdish N.
41
Belk, Russell W.
11
Jacoby, Jacob
9
Bettman, James R.
7
Holbrook, Morris B.
6
Krishnan, Balaji C.
4
Wind, Yoram
3
Christensen, Glenn L.
2
Kahn, Barbara E.
2
Lutz, Richard J.
2
Zaltman, Gerald
2
Alba, Joseph W.
1
Askegaard, Søren
1
Barabba, Vincent P.
1
Bonsu, Samuel K.
1
Brinberg, David
1
Buck, Meera J.
1
Carmon, Ziv
1
Chakravarti, Dipankar
1
Costa, Janeen Arnold
1
Craig, C. S.
1
Dahl, Darren W.
1
Drolet, Aimee Leigh
1
Escalas, Jennifer Edson
1
Galak, Jeff
1
Ger, Güliz
1
Haugtvedt, Curtis P.
1
Heidig, Wibke
1
Herr, Paul M.
1
Hill, Ronald Paul
1
Hirschman, Elizabeth Caldwell
1
Hollander, Steven
1
Hoyer, Wayne D.
1
Huber, Joel
1
Jaccard, James
1
Jacobs, Rick
1
Jain, Arun K.
1
Johar, Gita V.
1
John, Deborah Roedder
1
Johnson, Eric J.
1
more ...
less ...
Published in...
All
Legends in consumer behavior
Legends in marketing
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
Premier reference source
23
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
19
Journal of business research : JBR
19
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
13
The journal of brand management : an international journal
13
Journal of consumer behaviour : an international research review
10
International journal of consumer studies
9
Psychology & marketing
9
Research
9
SAGE library in marketing
9
Journal of marketing management : MM
8
Bericht der GfK-Tagung : vom ...
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Advances in marketing, customer relationship management , and e-services (AMCRMES) book series
5
International journal of retail & distribution management
5
Journal of consumer affairs : official publication of the American Council on Consumer Interests
5
Marketing and consumer psychology series
5
Research in consumer behavior
5
Routledge interpretive marketing research
5
SAGE benchmarks in culture and society
5
Sage benchmarks in social research methods
5
Zeszyty naukowe
5
Acta Universitatis Lodziensis / Folia oeconomica
4
Beiträge zur Verbraucherforschung
4
Critical explorations
4
Edward Elgar E-Book Archive
4
European journal of marketing : EJM
4
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
4
Journal of fashion marketing and management
4
PhD series / Copenhagen Business School
4
Research essentials
4
The journal of product & brand management
4
Wirtschaftswissenschaftliche Nachhaltigkeitsforschung
4
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
4
Consumption and public life
3
Electronic commerce & digital markets : ecm
3
Emerald gems
3
Erfurter Hefte zum angewandten Marketing
3
more ...
less ...
Source
All
ECONIS (ZBW)
41
Showing
1
-
10
of
41
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Legends in consumer behavior: James R. Bettman
Bettman, James R.
-
2016
Persistent link: https://www.econbiz.de/10011413962
Saved in:
2
Legends in consumer behavior: Jacob Jacoby
Jacoby, Jacob
-
2015
Persistent link: https://www.econbiz.de/10011413983
Saved in:
3
"Radical" experiential views : the consumption experience and customer value
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010513827
Saved in:
4
Traditional decision-oriented approaches : attitude, information-processing, and features-perceptions-affect models
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010504990
Saved in:
5
Legends in consumer behavior: Morris B. Holbrook
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505247
Saved in:
6
Macromarketing applications, Part II: marketing versus consumer research
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505780
Saved in:
7
Macromarketing applications, Part I: ethical concerns, social issues, and animal companions
Holbrook, Morris B.
-
2015
Persistent link: https://www.econbiz.de/10010505794
Saved in:
8
Visioning the future
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969726
Saved in:
9
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
10
Helping define the field and expand its horizons
Jacoby, Jacob
;
Zaltman, Gerald
;
Jacobs, Rick
; …
-
2015
Persistent link: https://www.econbiz.de/10011444643
Saved in:
1
2
3
4
5
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->