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~isPartOf:"Legends in marketing"
~isPartOf:"Working paper / Indian Institute of Management, Ahmedabad"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~person:"Mishra, Hari Govind"
~subject:"Consumer behaviour"
~subject:"Price Dispersion"
~subject:"Private consumption"
~subject:"Purchase decision"
~subject:"Revenue management"
~subject:"Russell W. Belk"
~type_genre:"Collection of articles of several authors"
~type_genre:"Working Paper"
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Consumer behaviour
Price Dispersion
Private consumption
Purchase decision
Revenue management
Russell W. Belk
Konsumentenverhalten
3
Beziehungsmarketing
2
Emotion
2
Relationship marketing
2
Brand image
1
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1
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1
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1
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Mishra, Hari Govind
Sheth, Jagdish N.
8
Sinha, P. K.
5
Krishnan, Balaji C.
3
Merino Castelló, Anna
3
Sahay, Arvind
3
Wind, Yoram
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Hogarth, Robin M.
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Kaul, Surabhi
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2
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2
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1
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1
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Legends in marketing
Working paper / Indian Institute of Management, Ahmedabad
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
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Buying impulsive trait : an effective moderator for shopping emotions and perceived risk
Sinha, P. K.
;
Mishra, Hari Govind
;
Kaul, Surabhi
; …
-
2014
Persistent link: https://www.econbiz.de/10010337507
Saved in:
2
Impact of consumer social responsibility and
brand
social responsibility image on
brand
loyalty
Sinha, P. K.
;
Mishra, Hari Govind
;
Singh, Sarabjot
-
2014
Persistent link: https://www.econbiz.de/10010337508
Saved in:
3
Dominance of affective over cognitive customer satisfaction in satisfaction-loyalty relationship in service encounters
Sinha, P. K.
;
Mishra, Hari Govind
;
Kaul, Surabhi
-
2014
Persistent link: https://www.econbiz.de/10010337509
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