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~isPartOf:"Legends in marketing"
~person:"Nayga, Rodolfo M."
~person:"Shelegia, Sandro"
~person:"Sheth, Jagdish N."
~subject:"Economic history"
~subject:"Purchase decision"
~subject:"Russell W. Belk"
~type_genre:"Collection of articles of several authors"
~type_genre:"Working Paper"
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Consumer behavior
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010337122
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Consumer behavior research
Zaltman, Gerald
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Barabba, Vincent P.
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Johnston, Wesley J.
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2018
Persistent link: https://www.econbiz.de/10011900008
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