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~isPartOf:"LogForum : elektroniczne czasopismo naukowe z dziedziny logistyki"
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ADKAR Change Model
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Advertising
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Advertising effects
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Beziehungsmarketing
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Brand
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Mahmood, Asif
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LogForum : elektroniczne czasopismo naukowe z dziedziny logistyki
Journal of Open Innovation: Technology, Market, and Complexity
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Journal of open innovation : technology, market, and complexity
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SBP working paper series
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Journal of retailing and consumer services
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ECONIS (ZBW)
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Relationship of advertising appeals, corporate reputation and brand advocacy : the mediation role of brand loyalty
Mahmood, Asif
;
Haider, Syed Zeeshan
- In:
LogForum : elektroniczne czasopismo naukowe z dziedziny …
16
(
2020
)
2
,
pp. 287-298
Persistent link: https://www.econbiz.de/10012269836
Saved in:
2
The power of ADKAR change model in innovative technology acceptance under the moderating effect of culture and open innovation
Ali, Muhammad Ahmad
;
Mahmood, Asif
;
Zafar, Usman
; …
- In:
LogForum : elektroniczne czasopismo naukowe z dziedziny …
17
(
2021
)
4
,
pp. 485-502
Persistent link: https://www.econbiz.de/10012648179
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