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Why managing consumer privacy can be an opportunity
Goldfarb, Avi; Tucker, Catherine - In: MIT sloan management review 54 (2012/13) 3, pp. 10-12
Persistent link: https://www.econbiz.de/10009745390
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WHY MANAGING CONSUMER PRIVACY CAN BE AN OPPORTUNITY - Too often, companies treat privacy policies as a compliance cost. Instead, think of managing consumer privacy as a way to give...
Goldfarb, Avi; Tucker, Catherine - In: MIT sloan management review 54 (2013) 3, pp. 10-12
Persistent link: https://www.econbiz.de/10010104711