Narrow search
Showing 1 - 5 of 5
Cover Image
Why great new products fail
Simester, Duncan - In: MIT sloan management review 57 (2015/2016) 3, pp. 33-39
Persistent link: https://www.econbiz.de/10011457181
Cover Image
The lost art of thinking in large organizations
Simester, Duncan - In: MIT sloan management review 57 (2015/2016) 4, pp. 95-96
Persistent link: https://www.econbiz.de/10011507953
Cover Image
Morph the Web to build empathy, trust and sales
Urban, Glen L.; Hauser, John R.; Liberali, Guilherme; … - In: MIT sloan management review 50 (2008/09) 4, pp. 52-61
Persistent link: https://www.econbiz.de/10003884771
Cover Image
Is deep learning a game changer for marketing analytics?
Urban, Glen L.; Timoshenko, Artem; Dhillon, Paramveer; … - In: MIT sloan management review 61 (2020) 2, pp. 71-76
Persistent link: https://www.econbiz.de/10012149075
Cover Image
DIGITAL BUSINESS - Morph the Web to Build Empathy, Trust and Sales - We've long been able to personalize what information the Internet tells us — But now comes "Web site morphing,"...
Urban, Glen L.; Hauser, John R.; Liberali, Guilherme; … - In: MIT sloan management review 50 (2009) 4, pp. 53-62
Persistent link: https://www.econbiz.de/10008280750