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~isPartOf:"MSI reports : working paper series"
~person:"Bruwer, Johan"
~person:"Usman, Osly"
~person:"Verhoef, Peter C."
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Multichannel customer management : understanding research shopping ; report No. 06-126
Verhoef, Peter C.
;
Neslin, Scott A.
;
Vroomen, Björn
- In:
MSI reports : working paper series
(
2006
)
4
,
pp. 101-126
Persistent link: https://www.econbiz.de/10003420486
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