Showing 1 - 6 of 6
In Sinha and Clelland (Sinha, B.K., R. C. Clelland. 1976. Modeling for the management of library collections. Management Sci. 22 (5, January) 547--557.) a set of models is developed to aid in the management of library collections. In particular, two questions are addressed: 1. How many items in...
Persistent link: https://www.econbiz.de/10009214644
The operation of the university library as a means to supply information is examined. It is shown that despite the increase in size of libraries, their standard of service is declining. Reasons for this decline are advanced. The strategic goals of the library are redefined with implications for...
Persistent link: https://www.econbiz.de/10009214774
In a multiproduct sales force, it has previously been shown that a commission structure based on equal fractions of each product's realized gross margin is jointly optimal if the sales force's goal is to maximize (expected) income and products are independent. Jointly optimal means that the...
Persistent link: https://www.econbiz.de/10009218372
Most marketing planning models have carry-over effects in which one period's decisions influence the results obtained in future periods. In this paper it is shown that failure to allow for the carry-over effect beyond the planning horizon can result in underallocation of resources and in biases...
Persistent link: https://www.econbiz.de/10009203745
This paper is concerned with the application of marketing and management science to some of the problems involved in managing a series of performing arts presentations. Although some of the decisions are largely "artistic" and not subject to formal analytic procedures, many other decisions can...
Persistent link: https://www.econbiz.de/10009203788
If marginal costs are constant, salesman who are paid a commission based on gross margin and who are given control over price will set prices so as to maximize simultaneously their own income and the company's profits. The result holds even if a salesman can only make a probabilistic estimate of...
Persistent link: https://www.econbiz.de/10009204137