Showing 1 - 8 of 8
Keyword advertising, or sponsored search, is one of the most successful advertising models on the Internet. One distinctive feature of keyword auctions is that they enable advertisers to adjust their bids and rankings dynamically, and the payoffs are realized in real time. We capture this unique...
Persistent link: https://www.econbiz.de/10009293044
The management of coordination gaps is critical to the effective functioning of a customer support team. To address the managerial challenge of designing Information Technology (IT) to facilitate coordination in customer support teams, this paper develops a framework describing the drivers of...
Persistent link: https://www.econbiz.de/10009214717
In this note we investigate extremal optimization over Leontief substitution systems. Such problems arise naturally in discounted Markov decision problems and in problems involving the control of economic systems. We develop both bounds on the objective value of a Leontief substitution system...
Persistent link: https://www.econbiz.de/10009218196
There has been an extensive research literature on auctions, but recent developments in technology have resulted in new interest in auction mechanisms as a practical way of allocating resources. This paper presents a new double-auction mechanism to handle resource allocation for public goods...
Persistent link: https://www.econbiz.de/10009218216
In this paper, a market-based decomposition method for decomposable linear systems is developed. The solution process iterates between a master problem that solves the market-matching problem, and subproblems that solve the agents' bundle-determination problems. Starting from any initial price...
Persistent link: https://www.econbiz.de/10009218240
Consumers' average value for information goods, websites, weather forecasts, music, and news declines with the number consumed. This paper provides simple guidelines to optimal bundling marketing strategies in this case. If consumers' values do not decrease too quickly, we show that bundling is...
Persistent link: https://www.econbiz.de/10009191813
This paper is based on the notion of discriminatory power of a pattern classifier acting over a feature space. Discriminant functions are normally used to trace out regions of the feature space corresponding to specific pattern classes. Indeterminate cases occur whenever a pattern lies on a...
Persistent link: https://www.econbiz.de/10009203936
This paper considers the possibility of solving certain large scale linear programs using iterative procedures. The class of problems is characterized and a solution procedure developed. The advantages and computational efficiencies are noted in comparison to the product form Revised Simplex...
Persistent link: https://www.econbiz.de/10009203981