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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Qualitative market research : an international journal"
~person:"Caldwell, Marylouise"
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Management science : journal of the Institute for Operations Research and the Management Sciences
Marketing letters : a journal of research in marketing
Qualitative market research : an international journal
Journal of marketing management : MM
1
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Celebrating excellence in audio-visual representations in market research
Caldwell, Marylouise
(
contributor
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2010
Persistent link: https://www.econbiz.de/10003940015
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Constructing audio-visual representations of consumer archetypes
Caldwell, Marylouise
;
Henry, Paul
;
Alman, Ariell
- In:
Qualitative market research : an international journal
13
(
2010
)
1
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pp. 84-96
Persistent link: https://www.econbiz.de/10003940053
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