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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Marktforschung
49
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31
Market research
13
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8
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7
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7
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Hauser, John R.
5
Morrison, Donald G.
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Rao, Ambar G.
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Charnes, A.
2
Choi, Seung-chan
2
Cooper, W. W.
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DeSarbo, Wayne
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Eliashberg, Jehoshua
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Farley, John U.
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Harker, Patrick T.
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Jeuland, Abel P.
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Learner, D. B.
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Srinivasan, V.
2
Winer, Russell S.
2
Zufryden, Fred S.
2
Amihud, Yakov
1
Baker, Kenneth R.
1
Barnett, Arnold
1
Barry, Christopher B.
1
Bass, Frank M.
1
Becwith, Neil E.
1
Blin, Jean-Marie
1
Boonstra, Anne
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Bradlow, Eric T.
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Burger, Philip
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Chen, Hailiang
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Choe, Chongwoo
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Clelland, Richard C.
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Cong, Jiajia
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1
Devoe, J. K.
1
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1
Ebbes, Peter
1
Feit, Elea McDonnell
1
Gaba, Anil
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of marketing research : JMR
447
Journal of marketing
209
Jahrbuch der Absatz- und Verbrauchsforschung
167
Journal of business research : JBR
161
Overseas business reports : OBR
155
SpringerLink / Bücher
126
International journal of market research : JMRS ; the journal of the Market Research Society
102
Europäische Hochschulschriften / 5
97
Journal of retailing
92
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
92
Journal of the Academy of Marketing Science
91
Journal of advertising research
86
Esomar congress
84
Qualitative market research : an international journal
73
Marketing : ZFP ; journal of research and management
72
Der Marktforscher : Marktforschung, Absatzforschung, Werbeforschung, Verbrauchsforschung
67
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
61
European marketing research review
55
Journal of business economics : JBE
55
The American economic review
55
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
54
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
54
Gabler Edition Wissenschaft
49
Harvard business review : HBR
49
The journal of business : B
49
Qualitative Marktforschung : Konzepte - Methoden - Analysen
47
Journal of marketing management : MM
46
Business horizons
45
Journal of the Market Research Society : JMRS
45
Marketing letters : a journal of research in marketing
45
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
45
The journal of media economics
44
Die Betriebswirtschaft : DBW
42
International journal of market research
42
Economics letters
38
Journal of consumer affairs : official publication of the American Council on Consumer Interests
38
Springer eBook Collection
38
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
36
Journal of consumer behaviour : an international research review
35
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ECONIS (ZBW)
77
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1
Consumer preference judgements : an exposition with empirical applications
Eliashberg, Jehoshua
- In:
Management science : journal of the Institute for …
26
(
1980
)
1
,
pp. 60-77
Persistent link: https://www.econbiz.de/10002116623
Saved in:
2
Dynamic analysis of consumer response to marketing strategies
Hauser, John R.
;
Wisniewski, Kenneth J.
- In:
Management science : journal of the Institute for …
28
(
1982
)
5
,
pp. 455-486
Persistent link: https://www.econbiz.de/10002844266
Saved in:
3
A modified linear learning model of buyer behavior
Lilien, Gary L.
- In:
Management science : journal of the Institute for …
20
(
1974
)
7
,
pp. 1027-1036
Persistent link: https://www.econbiz.de/10002236043
Saved in:
4
Multi-period consumption decision under conditions of uncertainty
Levy, Haim
- In:
Management science : journal of the Institute for …
22
(
1976
)
11
,
pp. 1258-1267
Persistent link: https://www.econbiz.de/10002372798
Saved in:
5
The Attribute-Dynamic Attitude Model (ADAM)
Zeleny, Milan
- In:
Management science : journal of the Institute for …
23
(
1976
)
1
,
pp. 12-26
Persistent link: https://www.econbiz.de/10003037749
Saved in:
6
Cost-benefit models for explaining consumer choice and information seeking behavior
Ratchford, Brian T.
- In:
Management science : journal of the Institute for …
28
(
1982
)
2
,
pp. 197-212
Persistent link: https://www.econbiz.de/10002687200
Saved in:
7
Equilibrium stochastic choice and market penetration theories : derivations and comparisons
Bass, Frank M.
;
Jeuland, Abel
;
Wright, Gordon P.
- In:
Management science : journal of the Institute for …
22
(
1976
)
10
,
pp. 1051-1063
Persistent link: https://www.econbiz.de/10001879298
Saved in:
8
The impact of e-book distribution on print sales : analysis of a natural experiment
Chen, Hailiang
;
Hu, Yu Jeffrey
;
Smith, Michael D.
- In:
Management science : journal of the Institute for …
65
(
2019
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10011991356
Saved in:
9
Responses to entry in multi-sided markets : the impact of craigslist on local newspapers
Seamans, Robert
;
Zhu, Feng
- In:
Management science : journal of the Institute for …
60
(
2014
)
2
,
pp. 476-493
Persistent link: https://www.econbiz.de/10010258778
Saved in:
10
Newspaper censorship in China : evidence from tunneling scandals
Hope, Ole-Kristian
;
Li, Yi
;
Liu, Qiliang
;
Wu, Han
- In:
Management science : journal of the Institute for …
67
(
2021
)
11
,
pp. 7142-7166
Persistent link: https://www.econbiz.de/10012703803
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