Equilibrium stochastic choice and market penetration theories : derivations and comparisons
Year of publication: |
1976
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Authors: | Bass, Frank M. ; Jeuland, Abel ; Wright, Gordon P. |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 22.1976, 10, p. 1051-1063
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Subject: | Marktforschung | Verbraucher |
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