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Are store-brand buyers store loyal? : an empirical investigation
Hansen, Karsten T.; Singh, Vishal - In: Management science : journal of the Institute for … 54 (2008) 10, pp. 1828-1834
Persistent link: https://www.econbiz.de/10003776089
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Do store brands aid store loyalty?
Seenivasan, Satheesh; Sudhir, K.; Talukdar, Debabrata - In: Management science : journal of the Institute for … 62 (2016) 3, pp. 802-816
Persistent link: https://www.econbiz.de/10011453561
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Measuring the factors influencing purchasing decisions : evidence from cursor tracking and cognitive modeling
Fisher, Geoffrey - In: Management science : journal of the Institute for … 69 (2023) 8, pp. 4558-4578
Persistent link: https://www.econbiz.de/10014339268
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Aggregate impact of different brand development strategies
Hariharan, Vijay Ganesh; Bezawada, Ram; Talukdar, Debabrata - In: Management science : journal of the Institute for … 61 (2015) 5, pp. 1164-1182
Persistent link: https://www.econbiz.de/10011284856
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Label confusion : the Groucho effect of uncertain standards
Harbaugh, Rick; Maxwell, John W.; Roussillon, Beatrice - In: Management science : journal of the Institute for … 57 (2011) 9, pp. 1512-1527
Persistent link: https://www.econbiz.de/10009313066
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Competitive strategies for late entry into a market with a dominant brand
Carpenter, Gregory S. - In: Management science : journal of the Institute for … 36 (1990) 10, pp. 1268-1278
Persistent link: https://www.econbiz.de/10001097173
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Videoconferencing in the field : a heuristic processing model
Ferran, Carlos; Watts, Stephanie - In: Management science : journal of the Institute for … 54 (2008) 9, pp. 1565-1578
Persistent link: https://www.econbiz.de/10003766670
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Hindsight bias, risk perception, and investment performance
Biais, Bruno; Weber, Martin - In: Management science : journal of the Institute for … 55 (2009) 6, pp. 1018-1029
Persistent link: https://www.econbiz.de/10003865945
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Idea generation and the quality of the best idea
Girotra, Karan; Terwiesch, Christian; Ulrich, Karl T. - In: Management science : journal of the Institute for … 56 (2010) 4, pp. 591-605
Persistent link: https://www.econbiz.de/10003973656
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Paying to be nice : consistency and costly prosocial behavior
Gneezy, Ayelet; Imas, Alex; Brown, Amber; Nelson, Leif D.; … - In: Management science : journal of the Institute for … 58 (2012) 1, pp. 179-187
Persistent link: https://www.econbiz.de/10009502482