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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Critique of: "A New Product An...
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Critique of: "A new product analysis and decision model"
Lipstein, Benjamin
- In:
Management science : journal of the Institute for …
14
(
1968
)
8
,
pp. 518-519
Persistent link: https://www.econbiz.de/10002384448
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2
Prospects for the management sciences in advertising
Lipstein, Benjamin
- In:
Management science : journal of the Institute for …
13
(
1966
)
2
,
pp. B-1-B-9
Persistent link: https://www.econbiz.de/10002384500
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3
Test marketing : a perturbation in the market place
Lipstein, Benjamin
- In:
Management science : journal of the Institute for …
14
(
1968
)
8
,
pp. 437-448
Persistent link: https://www.econbiz.de/10002384505
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