//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Online branding: the case of M...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Internet
37
E-commerce
15
Electronic Commerce
15
Online retailing
14
Online-Handel
14
Internet marketing
13
Online-Marketing
13
Consumer behaviour
11
Konsumentenverhalten
11
Social Web
8
Social web
8
Advertising
5
Auction
5
Auktion
5
Werbung
5
Auction theory
4
Auktionstheorie
4
Digital platform
4
Digitale Plattform
4
Product counterfeiting
4
Produktpiraterie
4
Regulation
4
Regulierung
4
electronic commerce
4
Data protection
3
Datenschutz
3
Information behaviour
3
Informationsverhalten
3
Internet-Auktion
3
Online auction
3
Preismanagement
3
Pricing strategy
3
Reputation
3
Revenue management
3
Revenue-Management
3
Theorie
3
Theory
3
Viral marketing
3
Virales Marketing
3
Advertising effects
2
more ...
less ...
Online availability
All
Undetermined
23
Free
1
Type of publication
All
Article
38
Type of publication (narrower categories)
All
Article in journal
38
Aufsatz in Zeitschrift
38
Language
All
English
38
Author
All
Ferreira, Pedro
2
Hosanagar, Kartik
2
Lee, Dokyun
2
Smith, Michael D.
2
Telang, Rahul
2
Amaldoss, Wilfred
1
Ammann, Manuel
1
Arora, Ashish
1
Aseri, Manmohan
1
Balseiro, Santiago R.
1
Banerjee, Siddhartha
1
Belo, Rodrigo
1
Bendle, Neil T.
1
Benson, Alan
1
Besbes, Omar
1
Bharadwaj, Anandhi
1
Buja, Andreas
1
Caldentey, René
1
Calin, Mihai
1
Casadesus-Masanell, Ramon
1
Chan, Jason
1
Chandra, Ambarish
1
Chen, Hsinchun
1
Cullen, Zoë B.
1
D'Andrea, Angelo
1
D'Annunzio, Anna
1
Danaher, Brett
1
Dawande, Milind
1
Decarolis, Francesco
1
Dellarocas, Chrysanthos
1
Dey, Debabrata
1
Dukes, Anthony
1
Economides, Nicholas
1
Englmaier, Florian
1
Etzion, Hila
1
Farronato, Chiara
1
Fleder, Daniel
1
Gallien, Jérémie
1
Ghose, Anindya
1
Goldmanis, Maris
1
more ...
less ...
Published in...
All
Management science : journal of the Institute for Operations Research and the Management Sciences
Online Information Review
314
Telecommunications policy : the international journal of digital economy, data sciences and new media
219
Aslib Proceedings
126
Strategic Direction
112
SpringerLink / Bücher
111
Information economics and policy : IEP
100
European Journal of Marketing
97
NBER working paper series
94
Industrial Management & Data Systems
89
Journal of Consumer Marketing
89
Working paper / National Bureau of Economic Research, Inc.
86
Marketing Intelligence & Planning
84
Journal of Documentation
83
Journal of business research : JBR
83
MPRA Paper
82
NBER Working Paper
82
The journal of brand management : an international journal
67
Technological forecasting & social change : an international journal
66
CESifo working papers
65
The Bottom Line
65
Discussion paper series / IZA
57
Economics Papers from University Paris Dauphine
57
International Journal of Retail & Distribution Management
57
IZA Discussion Papers
56
Journal of Services Marketing
52
Post-Print / HAL
50
Qualitative Market Research: An International Journal
50
Journal of Product & Brand Management
49
International journal of business information systems : IJBIS
47
Kom / Kommission der Europäischen Gemeinschaften
46
International Journal of Bank Marketing
45
Applied economics letters
43
Information systems research : ISR
43
Journal of retailing and consumer services
43
Journal of internet commerce
42
Business Process Management Journal
41
CESifo Working Paper
41
Electronic commerce research
40
European research studies
40
Corporate Communications: An International Journal
38
more ...
less ...
Source
All
ECONIS (ZBW)
38
Showing
1
-
10
of
38
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Advertising content and consumer engagement on social media : evidence from Facebook
Lee, Dokyun
;
Hosanagar, Kartik
;
Nair, Harikesh
- In:
Management science : journal of the Institute for …
64
(
2018
)
11
,
pp. 5105-5131
Persistent link: https://www.econbiz.de/10011947139
Saved in:
2
Joint bidding in the name-your-own-price channel : a strategic analysis
Amaldoss, Wilfred
;
Jain, Sanjay
- In:
Management science : journal of the Institute for …
54
(
2008
)
10
,
pp. 1685-1699
Persistent link: https://www.econbiz.de/10003776058
Saved in:
3
Online auction and list price revenue management
Caldentey, René
;
Vulcano, Gustavo
- In:
Management science : journal of the Institute for …
53
(
2007
)
5
,
pp. 795-813
Persistent link: https://www.econbiz.de/10003487079
Saved in:
4
Temporary and permanent buyout prices in online auctions
Gallien, Jérémie
;
Gupta, Shobhit
- In:
Management science : journal of the Institute for …
53
(
2007
)
5
,
pp. 814-833
Persistent link: https://www.econbiz.de/10003487081
Saved in:
5
Optimal policy for software vulnerability disclosure
Arora, Ashish
;
Telang, Rahul
;
Xu, Hao
- In:
Management science : journal of the Institute for …
54
(
2008
)
4
,
pp. 642-656
Persistent link: https://www.econbiz.de/10003701521
Saved in:
6
Testing file sharing's impact on music album sales in cities
Liebowitz, Stanley Jason
- In:
Management science : journal of the Institute for …
54
(
2008
)
4
,
pp. 852-859
Persistent link: https://www.econbiz.de/10003701591
Saved in:
7
Analyzing consumer-product graphs : empirical findings and applications in recommender systems
Huang, Zan
;
Zeng, Daniel D.
;
Chen, Hsinchun
- In:
Management science : journal of the Institute for …
53
(
2007
)
7
,
pp. 1146-1164
Persistent link: https://www.econbiz.de/10003519371
Saved in:
8
The demand effects of joint product advertising in online videos
Kumar, Anuj
;
Tan, Yinliang
- In:
Management science : journal of the Institute for …
61
(
2015
)
8
,
pp. 1921-1937
Persistent link: https://www.econbiz.de/10011338803
Saved in:
9
Repeated auctions with budgets in ad exchanges : approximations and design
Balseiro, Santiago R.
;
Besbes, Omar
;
Weintraub, Gabriel
- In:
Management science : journal of the Institute for …
61
(
2015
)
4
,
pp. 864-884
Persistent link: https://www.econbiz.de/10010526541
Saved in:
10
Ad revenue and content commercialization : evidence from blogs
Sun, Monic
;
Zhu, Feng
- In:
Management science : journal of the Institute for …
59
(
2013
)
10
,
pp. 2314-2331
Persistent link: https://www.econbiz.de/10010202786
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->