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Customer participation and value creation : a systematic review and research implications
Mustak, Mekhail; Jaakkola, Elina; Halinen, Aino - In: Managing service quality : MSQ ; an international journal 23 (2013) 4, pp. 341-359
Persistent link: https://www.econbiz.de/10009769853
Cover Image
Customer participation and value creation: a systematic review and research implications
Mustak, Mekhail; Jaakkola, Elina; Halinen, Aino - In: Managing service quality : MSQ ; an international journal 23 (2013) 4, pp. 341-359
Persistent link: https://www.econbiz.de/10010138729