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Antecedents to green buying behaviour : a study on consumers in an emerging economy
Khare, Arpita - In: Marketing intelligence & planning 33 (2015) 3, pp. 309-329
Persistent link: https://www.econbiz.de/10011298764
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Effect of perceived brand environment-friendliness on Indian consumer attitude and purchase intention : an integrated model
Punyatoya, Plavini - In: Marketing intelligence & planning 33 (2015) 3, pp. 258-275
Persistent link: https://www.econbiz.de/10011298767
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Consumers' susceptibility to interpersonal influence as a determining factor of ecologically conscious behaviour
Khare, Arpita - In: Marketing intelligence & planning 32 (2014) 1, pp. 2-20
Persistent link: https://www.econbiz.de/10010252039