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Antioco, Michael
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Lindgreen, Adam
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Marketing intelligence & planning
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Customer relationship management: the case of a European bank
Lindgreen, Adam
;
Antioco, Michael
- In:
Marketing intelligence & planning
23
(
2005
)
2-3
,
pp. 136-154
Persistent link: https://www.econbiz.de/10006959234
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2
Customer relationship management: the case of a European bank
Lindgreen, Adam
;
Antioco, Michael
- In:
Marketing intelligence & planning
23
(
2005
)
2
,
pp. 136-154
Persistent link: https://www.econbiz.de/10006960253
Saved in:
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