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Marketing intelligence & planning
International journal of production economics
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Industrial Robot: the international journal of robotics research and application
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Model selection for direct marketing: performance criteria and validation methods
Cui, Geng
;
Wong, Man Leung
;
Zhang, Guichang
;
Li, Lin
- In:
Marketing intelligence & planning
26
(
2008
)
3
,
pp. 275-292
Persistent link: https://www.econbiz.de/10008044918
Saved in:
2
Model selection for direct marketing: performance criteria and validation methods
Cui, Geng
;
Wong, Man Leung
;
Zhang, Guichang
;
Li, Lin
- In:
Marketing intelligence & planning
26
(
2008
)
2-3
,
pp. 275-292
Persistent link: https://www.econbiz.de/10008056063
Saved in:
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