//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Eisend, Martin"
~subject:"Market research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Popularity of brand posts on b...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Market research
Consumer behaviour
2
Konsumentenverhalten
2
Beziehungsmarketing
1
Brand
1
Brand image
1
Brand loyalty
1
Brand management
1
Brand personality
1
Brand personality dimensions
1
Brand relationship strength
1
Cosmetics
1
Fernsehwerbung
1
Gender studies
1
Geschlechterforschung
1
Kosmetik
1
Markenartikel
1
Markenführung
1
Markenimage
1
Marketing management
1
Marketingmanagement
1
Marktforschung
1
Meta-Analyse
1
Meta-analysis
1
Personality psychology
1
Persönlichkeitspsychologie
1
Relationship marketing
1
Television advertising
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Eisend, Martin
Albuquerque, Paulo
1
Amaldoss, Wilfred
1
Ansari, Asim
1
Ariely, Dan
1
Arora, Neeraj
1
Bechara, Antoine
1
Botti, Simona
1
Bradlow, Eric T.
1
Breiter, Hans
1
Broniarczyk, Susan
1
Bronnenberg, Bart J.
1
Böckenholt, Ulf
1
Carmon, Ziv
1
Carrillat, François A.
1
Chen, Kay-yut
1
Chien, Charles S.
1
Dagher, Alain
1
DeSarbo, Wayne
1
Dens, Nathalie
1
Desai, Preyas
1
Dias, Rodrigo S.
1
Ding, Yu
1
Dreze, Xavier
1
Dubé, Jean Pierre
1
Dubé, Laurette
1
Erdem, Tulin
1
Erev, Ido
1
Fitzsimons, Gavan J.
1
Ghose, Anindya
1
Guiltinan, Joseph P.
1
Hanssens, Dominique M.
1
Haruvy, Ernan
1
Hess, James D.
1
Hill, Ronald Paul
1
Ho, Teck-Hua
1
Huang, Yanliu
1
Häubl, Gerald
1
Iyengar, Radha
1
Javor, Andrija
1
more ...
less ...
Published in...
All
Marketing letters : a journal of research in marketing
European Advertising Academy
2
Advances in advertising research
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of public policy & marketing
1
Journal of the Academy of Marketing Science
1
Research
1
Springer eBook Collection
1
SpringerLink / Bücher
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand personality: a meta-analytic review of antecedents and consequences
Eisend, Martin
;
Sauer, Nicola E.
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
3
,
pp. 205-216
Persistent link: https://www.econbiz.de/10009786900
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->