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~isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Guiltinan, Joseph P."
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Marketing letters : a journal of research in marketing
Journal of Product & Brand Management
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Consumer durables replacement decision-making : an overview and research agenda
Guiltinan, Joseph P.
- In:
Marketing letters : a journal of research in marketing
21
(
2010
)
2
,
pp. 163-174
Persistent link: https://www.econbiz.de/10003976731
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Framing effects in mixed price bundling
Gilbride, Timothy J.
;
Guiltinan, Joseph P.
;
Urbany, Joel E.
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
2
,
pp. 125-139
Persistent link: https://www.econbiz.de/10003703923
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