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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Zhu, Yi"
~subject:"Game theory"
~subject:"Zielgruppe"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Position auctions with budget constraints : implications for advertisers and publishers
Lu, Shijie
;
Zhu, Yi
;
Dukes, Anthony
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
6
,
pp. 897-905
Persistent link: https://www.econbiz.de/10011410018
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