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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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2014 Annual Meeting, July 27-29, 2014, Minneapolis, Minnesota
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2013 Annual Meeting, August 4-6, 2013, Washington, D.C.
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The stock market's pricing of customer satisfaction : commentary
Ittner, Christopher
;
Larcker, David F.
;
Taylor, Daniel
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
5
,
pp. 826-835
Persistent link: https://www.econbiz.de/10003921732
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Customer satisfaction-based mispricing : issues and misconceptions ; rejoinder
Jacobson, Robert
;
Mizik, Natalie
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
5
,
pp. 836-845
Persistent link: https://www.econbiz.de/10003921733
Saved in:
3
Commentary-The Stock Market's Pricing of Customer Satisfaction
Ittner, Christopher
;
Larcker, David
;
Taylor, Daniel
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
5
,
pp. 826-835
Persistent link: https://www.econbiz.de/10008318783
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