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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Working paper / National Bureau of Economic Research, Inc.
26
Management science : journal of the Institute for Operations Research and the Management Sciences
22
Journal of financial economics
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Journal of financial and quantitative analysis : JFQA
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Marketing letters : a journal of research in marketing
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Canadian journal of development studies
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Emerging markets, finance & trade : a journal of the Society for the Study of Emerging Markets
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Fuzzy optimization and decision making : a journal of modeling and computation under uncertainty
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Georgia Tech Scheller College of Business Research Paper
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Media multiplexing behavior : implications for targeting and media planning
Lin, Chen
;
Venkataraman, Sriram
;
Jap, Sandy D.
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
2
,
pp. 310-324
Persistent link: https://www.econbiz.de/10009736688
Saved in:
2
Media Multiplexing Behavior: Implications for Targeting and Media Planning
Lin, Chen
;
Venkataraman, Sriram
;
Jap, Sandy D.
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
2
,
pp. 310-324
Persistent link: https://www.econbiz.de/10010095562
Saved in:
3
The effects of online user reviews on movie box office performance : accounting for sequential rollout and aggregation across local markets
Chintagunta, Pradeep K.
;
Gopinath, Shyam
;
Venkataraman, …
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
5
,
pp. 944-957
Persistent link: https://www.econbiz.de/10008736160
Saved in:
4
The relationship between DTCA, drug requests, and prescriptions : uncovering variation in speciality and space
Stremersch, Stefan
;
Landsman, Vardit
;
Venkataraman, Sriram
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
1
,
pp. 89-110
Persistent link: https://www.econbiz.de/10009725699
Saved in:
5
Impact of competition on product decisions : movie choices of exhibitors
Orhun, A. Yeşim
;
Venkataraman, Sriram
;
Chintagunta, …
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 73-92
Persistent link: https://www.econbiz.de/10011437605
Saved in:
6
Price reactions to rivals' local channel exits
Ozturk, O. Cem
;
Venkataraman, Sriram
;
Chintagunta, …
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
4
,
pp. 588-604
Persistent link: https://www.econbiz.de/10011532486
Saved in:
7
Consumer response to Chapter 11 bankruptcy : negative demand spillover to competitors
Ozturk, O. Cem
;
Chintagunta, Pradeep K.
;
Venkataraman, …
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
2
,
pp. 296-316
Persistent link: https://www.econbiz.de/10012022544
Saved in:
8
The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets
Chintagunta, Pradeep K.
;
Gopinath, Shyam
;
Venkataraman, …
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
5
,
pp. 944-958
Persistent link: https://www.econbiz.de/10008708345
Saved in:
9
The Relationship Between DTCA, Drug Requests, and Prescriptions: Uncovering Variation in Specialty and Space
Stremersch, Stefan
;
Landsman, Vardit
;
Venkataraman, Sriram
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
1
,
pp. 89-110
Persistent link: https://www.econbiz.de/10010071035
Saved in:
10
BidAnalyzer : a method for estimation and selection of dynamic bidding models
Jap, Sandy D.
;
Naik, Prasad A.
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
6
,
pp. 949-960
Persistent link: https://www.econbiz.de/10003791493
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