//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Market shaping dynamics : inte...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Actor engagement
1
Freie Berufe
1
Kaufentscheidung
1
Professional services
1
Purchase decision
1
legitimacy
1
novel products
1
vicarious learning
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
3
Author
All
Jaakkola, Elina
2
Conduit, Jodie
1
Plewa, Carolin
1
Wong, Diana Ayi
1
Published in...
All
Marketing theory
Industrial marketing management : the international journal for industrial and high-tech firms
19
Journal of Service Management
13
Journal of business research : JBR
13
Journal of service management
13
Journal of marketing management : MM
8
Journal of service theory and practice : JSTP
8
AMS review : official publication of the Academy of Marketing Science
6
Australasian marketing journal
6
International journal of contemporary hospitality management
5
Journal of engineering and technology management : JET-M
5
Tourism management : research, policies, practice
5
Asia Pacific journal of marketing and logistics
4
European Journal of Marketing
4
Journal of service research
4
The journal of services marketing
4
Customer engagement : contemporary issues and challenges
3
European journal of marketing : EJM
3
Journal of service research : JSR
3
Journal of strategic marketing
3
Making a difference through marketing : a quest for diverse perspectives
3
R & D management
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Developing engaged and entrepreneurial universities : theories, concepts and empirical findings
2
European journal of marketing
2
Industrial management & data systems
2
International journal of networking and virtual organisations : IJNVO
2
International journal of nonprofit & voluntary sector marketing
2
International journal of technology transfer and commercialisation
2
Journal of Business & Industrial Marketing
2
Journal of Business Research
2
Journal of Service Theory and Practice
2
Journal of service theory and practice
2
Managing service quality : MSQ ; an international journal
2
Scandinavian journal of management
2
Annals of tourism research : ATR ; a social sciences journal
1
Contemporary issues in social media marketing
1
Corporate social responsibility : challenges, benefits and impact on business performance
1
Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
1
Handbook of research on entrepreneurship in professional services
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
OLC EcoSci
1
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Initiating actor engagement with novel products
Wong, Diana Ayi
;
Conduit, Jodie
;
Plewa, Carolin
- In:
Marketing theory
20
(
2020
)
3
,
pp. 299-319
Persistent link: https://www.econbiz.de/10012271441
Saved in:
2
Purchase decision-making within professional consumer services : organizational or consumer buying behaviour?
Jaakkola, Elina
- In:
Marketing theory
7
(
2007
)
1
,
pp. 93-108
Persistent link: https://www.econbiz.de/10003433168
Saved in:
3
Purchase decision-making within professional consumer services : organizational or consumer buying behaviour?
Jaakkola, Elina
- In:
Marketing theory
7
(
2007
)
1
,
pp. 93-108
Persistent link: https://www.econbiz.de/10009870654
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->