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~isPartOf:"Marketing-Journal : ein Magazin der Produktfamilie W & V ; Erfahrung. Wissen. Kompetenz"
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Kotler, Philip
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Marketing-Journal : ein Magazin der Produktfamilie W & V ; Erfahrung. Wissen. Kompetenz
Journal of marketing
15
Legends in marketing
11
Harvard business review : HBR
10
Always learning
7
wi - Wirtschaft
6
H2H Marketing : Case Studies on Human-to-Human Marketing
5
Journal of the Academy of Marketing Science
5
SpringerLink / Bücher
5
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
4
Journal of creating value
4
Marketing management : a quarterly business management publication of the American Marketing Association
4
Business Horizons
3
Business horizons
3
Springer eBook Collection
3
The Prentice-Hall series in marketing
3
The evolution of nonprofit marketing
3
Applications of the sciences in marketing management
2
California management review
2
Computer innovations in marketing
2
Does marketing need reform? : fresh perspectives on the future
2
European Management Journal
2
European management journal : publ. twice a year for the Scottish Business School
2
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
2
Holt, Rinehart and Winston marketing series
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Kellogg on marketing : the marketing faculty of the kellog school of management
2
MIT sloan management review
2
Marketing management and the decision sciences: theory and applications
2
Nonprofit marketing : sectoral applications
2
Pearson one series
2
Readings in basic marketing
2
Readings in marketing : the qualitative and quantitative areas
2
Review of marketing research
2
Springer Business Cases
2
Strategic marketing : planning, implementation, and control
2
wi / wirtschaft
2
wi wirtschaft
2
ADMAP : for decisionmakers in advertising, marketing, media, planning & research
1
AMS review : official publication of the Academy of Marketing Science
1
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ASPEKTE - Bemerkenswertes: - Über Herausforderungen
Kotler, Philip
- In:
Marketing-Journal : ein Magazin der Produktfamilie W & …
33
(
2000
)
4
,
pp. 180
Persistent link: https://www.econbiz.de/10006453006
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2
ASPEKTE - Bemerkenswertes: - Über Handel 2005
Kotler, Philip
- In:
Marketing-Journal : ein Magazin der Produktfamilie W & …
32
(
1999
)
1
,
pp. 6
Persistent link: https://www.econbiz.de/10006463178
Saved in:
3
Marketing funktioniert nicht mehr - Die überwlegende Zahl der Märkte Ist gesättigt oder zeigt deutliche Tendenzen dazu. Gleichzeitig wird der Kampf um den Kunden härter, mit der Ko...
Kotler, Philip
- In:
Marketing-Journal : ein Magazin der Produktfamilie W & …
38
(
2005
)
3
,
pp. 35
Persistent link: https://www.econbiz.de/10006426094
Saved in:
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