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~isPartOf:"Multicultural perspectives in customer behaviour"
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Multicultural perspectives in customer behaviour
Qualitative Market Research: An International Journal
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Exploring appropriation of global cultural rituals
Tinson, Julie
;
Nuttall, Peter
- In:
Multicultural perspectives in customer behaviour
,
(pp. 81-97)
.
2014
Persistent link: https://www.econbiz.de/10010399249
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