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Unshrouding Effects on Demand for a Costly Add-On : Evidence from Bank Overdrafts in Turkey
Alan, Sule - 2015
The pricing and advertising of tied add-ons and overages have come under increasing scrutiny. Working with a large … pricing and advertising, and for models of shrouded equilibria, limited attention, and salience …
Persistent link: https://www.econbiz.de/10013028058
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The Impact of Large-Scale Social Media Advertising Campaigns on COVID-19 Vaccination : Evidence from Two Randomized Controlled Trials
Ho, Lisa; Breza, Emily; Alsan, Marcella; Banerjee, … - 2022
COVID-19 vaccines are widely available in wealthy countries, yet many people remain unvaccinated. Understanding the effectiveness -- or lack thereof -- of popular vaccination campaign strategies is therefore critical. In this paper, we report results from two studies that tested strategies...
Persistent link: https://www.econbiz.de/10014240719
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Messages on Covid-19 Prevention in India Increased Symptoms Reporting and Adherence to Preventive Behaviors Among 25 Million Recipients with Similar Effects on Non-Recipient Member...
Banerjee, Abhijit V. - 2020
During health crises, like COVID-19, individuals are inundated with messages promoting health-preserving behavior. Does additional light-touch messaging by a credible individual change behavior? Do the features of the message matter? To answer this, we conducted a large-scale messaging campaign...
Persistent link: https://www.econbiz.de/10012828470
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Competitive Price Targeting with Smartphone Coupons
Dubé, Jean-Pierre - 2016
We conduct a large-scale field experiment to study competitive price discrimination in a duopoly market with two rival movie theaters. The firms use mobile targeting to offer different prices based on location and past consumer activity. A novel feature of our experiment is that we test a range...
Persistent link: https://www.econbiz.de/10012996889
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Advertising Expensive Mortgages
Gurun, Umit G. - 2013
We use a unique dataset that combines information on advertising by subprime lenders and mortgages originated by them … from 2002 to 2007 to study the relationship between advertising and the nature of mortgages obtained by consumers. We … relationship between the intensity of local advertising and the expensiveness of mortgages extended by lenders within a given …
Persistent link: https://www.econbiz.de/10013084729
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The Effect of Deceptive Advertising on Consumption of the Advertised Good and its Substitutes : the Case of Over-the-Counter Weight Loss Products
Cawley, John - 2013
This paper is the first to estimate the impact of exposure to deceptive advertising on consumption of the advertised … advertising is rampant and products are generally ineffective with potentially serious side effects. We control for the targeting … exposure to deceptive advertising is associated with a lower probability that women, and a higher probability that men, consume …
Persistent link: https://www.econbiz.de/10013085499
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Information, Technology Adoption and Productivity : The Role of Mobile Phones in Agriculture
Gupta, Apoorv; Ponticelli, Jacopo; Tesei, Andrea - 2022
We study the effect of information on technology adoption and productivity in agriculture. Our empirical strategy exploits the expansion of the mobile phone network in previously uncovered areas of rural India coupled with the availability of call centers for agricultural advice. We measure...
Persistent link: https://www.econbiz.de/10013292243
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Information and Student Achievement : Evidence from a Cellular Phone Experiment
Fryer, Roland G. - 2013
This paper describes a field experiment in Oklahoma City Public Schools in which students were provided with free cellular phones and daily information about the link between human capital and future outcomes via text message. Students' reported beliefs about the relationship between education...
Persistent link: https://www.econbiz.de/10013080831
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Mobile Phones, Civic Engagement, and School Performance in Pakistan
Asim, Minahil - 2016
The effective governance of local public services depends critically on the civic engagement of local citizens. However, recent efforts to promote effective citizen oversight of the public-sector services in developing countries have had mixed results. This study discusses and evaluates a...
Persistent link: https://www.econbiz.de/10012980660
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Geographic Mobility in America : Evidence from Cell Phone Data
Chen, M. Keith; Pope, Devin G. - 2021
Traveling beyond the immediate surroundings of one’s residence can lead to greater exposure to new ideas and information, jobs, and greater transmission of disease. In this paper, we document the geographic mobility of individuals in the U.S., and how this mobility varies across U.S. cities,...
Persistent link: https://www.econbiz.de/10013310381