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~isPartOf:"Palgrave Studies of Marketing in Emerging Economies"
~isPartOf:"The SAGE handbook of marketing theory"
~person:"Belk, Russell W."
~person:"Fournier, Susan"
~person:"Foxall, Gordon R."
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Mogaji, Emmanuel"
~person:"Ozanne, Julie L."
~person:"Pelsmacker, Patrick de"
~person:"Phau, Ian"
~person:"Rudolph, Thomas"
~person:"Schramm-Klein, Hanna"
~source:"econis"
~subject:"Brand management"
~subject:"Deutschland"
~subject:"Experiment"
~subject:"Konsumentenverhalten"
~subject:"Markenführung"
~subject:"Marktforschung"
~subject:"Mode"
~subject:"Online-Handel"
~subject:"Südafrika"
~type:"article"
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Belk, Russell W.
Fournier, Susan
Foxall, Gordon R.
Laroche, Michel
Loureiro, Sandra Maria Correia
Mogaji, Emmanuel
Ozanne, Julie L.
Pelsmacker, Patrick de
Phau, Ian
Rudolph, Thomas
Schramm-Klein, Hanna
Bagozzi, Richard P.
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Bradshaw, Alan
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Cova, Bernard
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Dalli, Daniele
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Goodstein, Ronald Charles
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Palgrave Studies of Marketing in Emerging Economies
The SAGE handbook of marketing theory
Journal of business research : JBR
46
Journal of retailing and consumer services
21
Journal of promotion management : JPM
10
The international review of retail, distribution and consumer research
10
Marketing theory
9
Marketing intelligence & planning
8
The journal of brand management : an international journal
8
International journal of advertising : the quarterly review of marketing communications
7
Journal of consumer research : JCR ; an interdisciplinary bimonthly
7
Journal of economic psychology : research in economic psychology and behavioral economics
7
Journal of fashion marketing and management
7
Journal of international consumer marketing
7
Journal of marketing management : MM
7
Psychology & marketing
7
Journal of organizational behavior management
6
Journal of promotion management : innovations in planning and applied research
6
International journal of consumer studies
5
International marketing review
5
Journal of business ethics : JOBE
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of retailing
5
Marketing : ZFP ; journal of research and management
5
Research in consumer behavior
5
Consumer behavior analysis : (a) rational approach to consumer choice
4
European journal of marketing : EJM
4
International journal of hospitality management
4
International journal of retail & distribution management
4
Journal of consumer behaviour : an international research review
4
Journal of electronic commerce research : JECR
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of marketing communications
4
The journal of consumer marketing
4
Australasian marketing journal
3
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of retail and distribution management
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
3
The Routledge companion to identity and consumption
3
The impact of theory on representations of the consumer and the marketing organisation
3
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Representing global consumers: desire, possession, and identity
Belk, Russell W.
- In:
The SAGE handbook of marketing theory
,
(pp. 283-298)
.
2010
Persistent link: https://www.econbiz.de/10003923139
Saved in:
2
Consumer behavior analysis
Foxall, Gordon R.
- In:
The SAGE handbook of marketing theory
,
(pp. 299-315)
.
2010
Persistent link: https://www.econbiz.de/10003923147
Saved in:
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