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Psychology & marketing
Journal of macromarketing : examining the interactions among markets, marketing, and society
23
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Research in consumer behavior
18
Journal of business research : JBR
16
AMS review : official publication of the Academy of Marketing Science
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Journal of Consumer Research
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Legends in consumer behavior
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Marketing theory
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of marketing management : MM
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Journal of Economic Psychology
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of Business Research
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Journal of consumer behaviour : an international research review
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Journal of international consumer marketing
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Journal of retailing
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Emerald insight
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Journal of Islamic marketing : JIMA
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Qualitative market research : an international journal
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The Routledge companion to identity and consumption
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Wine Economics and Policy
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Cross-cultural and critical perspectives on brands
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International Journal of Wine Business Research
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International journal of wine business research : IJWBR
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Journal of advertising research
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of the Academy of Marketing Science
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Routledge companions in business, management and accounting
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Stratégies des territoires vitivinicoles : clusters, gouvernance et marque territoriale ; recherche
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Arts and the Market
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Edward Elgar E-Book Archive
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Enometrica : review of the Vineyard Data Quantification Society and the European Association of Wine Economists
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European Journal of Marketing
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Handbook of qualitative research methods in marketing
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ECONIS (ZBW)
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How does a product gain the status of a necessity? : an analysis of necessitation narratives
Braun, Jakob
;
Zolfagharian, Mohammadali
;
Belk, Russell W.
- In:
Psychology & marketing
33
(
2016
)
3
,
pp. 209-222
Persistent link: https://www.econbiz.de/10011448941
Saved in:
2
Special section: new horizons in customer experience : exploring human embrace of Technologies 4.0 from a marketing perspective
Belk, Russell W.
(
ed.
);
Flavián Blanco, Carlos
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014432394
Saved in:
3
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
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