//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Praktisches Lehrbuch der spani...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Linguistics
6
Linguistik
6
Deutschland
2
Kommunikation
2
Nachhaltigkeit
2
Public relations
2
Sustainability
2
Unternehmen
2
Öffentlichkeitsarbeit
2
Advertising effects
1
Arbeitsnachfrage
1
Brand image
1
Brand management
1
Comparison
1
Corporate reputation
1
Deutsch
1
Discourse theory
1
Diskurstheorie
1
Enterprise
1
Firmenimage
1
Germany
1
HR marketing
1
Human Resource Management
1
Imagepflege
1
Italien
1
Italy
1
Kultur
1
Labor demand
1
Language
1
Markenbekanntheit
1
Markenführung
1
Markenimage
1
Markeninformation
1
Markenpolitik
1
Multinationales Unternehmen
1
Nachhaltigkeitsbericht
1
Narrativität
1
Personalmanagement
1
Personalmarketing
1
Personalpolitik
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Book / Working Paper
6
Type of publication (narrower categories)
All
Hochschulschrift
5
Thesis
1
Language
All
German
6
Author
All
Ackermann, Ulrike
1
Brune, Philipp
1
Geursen, Elisabeth
1
Glausch, Daniela
1
Jędrzejczyk, Anna
1
Kastens, Inga Ellen
1
Langner, Tobias
1
Lux, Peter G. C.
1
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
3
Springer-Verlag GmbH
2
Universität Heidelberg
1
Published in...
All
Research
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
16
Fuzzy optimization and decision making : a journal of modeling and computation under uncertainty
15
Group decision and negotiation
13
Discussion paper series / IZA
12
Journal of the Operational Research Society
12
Latin America's quest for globalisation : the role of Spanish firms
12
Economic research
9
The Palgrave handbook of the economics and language
9
Working paper / National Bureau of Economic Research, Inc.
9
European journal of international management : EJIM
8
International journal of business communication : IJBC ; a publication of the Association of Business Communication
8
Names in commerce and industry : past and present
7
CESifo working papers
6
Journal of marketing
6
Journal of world business : JWB
6
Marketing letters : a journal of research in marketing
6
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
5
Discussion papers / CEPR
5
IZA Discussion Paper
5
Información comercial española : ICE : revista de economía
5
International business review : the official journal of the European International Business Academy
5
International journal of cross cultural management : CCM
5
International journal of production research
5
International journal of the sociology of language : IJSL
5
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
5
NBER working paper series
5
Organisationskommunikation : Grundlagen und Analysen der sprachlichen Inszenierung von Organisation
5
The international journal of human resource management
5
Valor económico del español : oportunidades y retos
5
Academy of Management journal : AMJ
4
Bridging linguistics and economics
4
Colección Fundación Telefónica
4
Corporate communications : an international journal
4
Discourse, communication and the enterprise : genres and trends : [a selection of papers originally presented at the Fifth Conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009]
4
European journal of operational research : EJOR
4
IZA world of labor : evidence-based policy making
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
Intercultural business communication and simulation and gaming methodology
4
International journal of hospitality management
4
more ...
less ...
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Narrative Praktiken von Unternehmen : imagefördernde Selbstdarstellungen im Internet
Ackermann, Ulrike
-
2022
Persistent link: https://www.econbiz.de/10012666989
Saved in:
2
Bekanntheitsaufbau durch Markenslogans : der moderierende Einfluss der Darbietungsmodalität auf die Erinnerung an reimende und nicht-reimende Markenslogans
Brune, Philipp
-
2018
Persistent link: https://www.econbiz.de/10011870388
Saved in:
3
Internationales Employer Branding : eine Analyse von Stellenangeboten amerikanischer Unternehmen in Polen und Deutschland
Jędrzejczyk, Anna
-
2020
Persistent link: https://www.econbiz.de/10012151094
Saved in:
4
Nachhaltiges Personalmanagement als Schlüsselfaktor für erfolgreiches Wirtschaften : eine linguistische Diskursanalyse ausgewählter Unternehmenstexte und Printmedien
Geursen, Elisabeth
-
2022
Persistent link: https://www.econbiz.de/10013366055
Saved in:
5
Nachhaltigkeitskommunikation im Sprachvergleich : wie deutsche und italienische Unternehmen zum Thema Nachhaltigkeit kommunizieren
Glausch, Daniela
-
2017
Persistent link: https://www.econbiz.de/10011555974
Saved in:
6
Das Aushandlungs-Paradigma der Marke : den Bedeutungsreichtum der Marke nutzen
Kastens, Inga Ellen
;
Lux, Peter G. C.
-
2014
Persistent link: https://www.econbiz.de/10014007642
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->