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~isPartOf:"Research paper series / Stanford Graduate School of Business"
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Aaker, Jennifer
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Research paper series / Stanford Graduate School of Business
Research Papers / Graduate School of Business, Stanford University
539
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of Consumer Research
12
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Working paper series / Center for Responsible Business, University of California
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Journal of marketing research : JMR
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Organizational Behavior and Human Decision Processes
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Stanford University Graduate School of Business Research Paper
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Brand management ; Vol. 2
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of behavioral decision making
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Journal of consumer psychology : the official journal of the Society for Consumer Psychology
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Journal of economic psychology : research in economic psychology and behavioral economics
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Moderne Markenführung : Grundlagen, innovative Ansätze, praktische Umsetzungen
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Stanford University Graduate School of Business research paper
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Cross-cultural and critical perspectives on brands
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Encouraging sustainable behavior : psychology and the environment
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GfK marketing intelligence review
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GfK marketing intelligence review : Marketingforschung für die Praxis
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Handbook of consumer psychology
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Report / Marketing Science Institute
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Research report / Katholieke Universiteit Leuven, Faculty of Economics and Applied Economics, Department of Applied Economics
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Rock Center for Corporate Governance at Stanford University working paper series
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Stanford Graduate School of Business Research Paper
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The Routledge companion to identity and consumption
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The evolution of brands : from signals of quality to storehouses of trust
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Transformative consumer research for personal and collective well-being
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Awe expands people's perception of time, alters decision making, and enhances well-being
Rudd, Melanie
;
Vohs, Kathleen D.
;
Aaker, Jennifer
-
2012
Persistent link: https://www.econbiz.de/10009504421
Saved in:
2
If money doesn't make you happy, consider time
Aaker, Jennifer
;
Rudd, Melanie
;
Mogilner, Cassie
-
2010
Persistent link: https://www.econbiz.de/10008771297
Saved in:
3
Getting the most out of giving : pursuing concretely-framed prosocial goals maximizes happiness
Rudd, Melanie
;
Aaker, Jennifer
;
Norton, Michael I.
-
2013
Persistent link: https://www.econbiz.de/10009742277
Saved in:
4
Non-profits are seen as warm and for-profits as competent : firm stereotypes matter
Aaker, Jennifer
;
Vohs, Kathleen D.
;
Mogilner, Cassie
-
2010
Persistent link: https://www.econbiz.de/10003955410
Saved in:
5
Cultivating admiration in brands : warmth, competence, and landing in the "golden quadrant"
Aaker, Jennifer
;
Garbinsky, Emily N.
;
Vohs, Kathleen D.
-
2011
Persistent link: https://www.econbiz.de/10009504753
Saved in:
6
Some key differences between a happy life and a meaningful life
Baumeister, Roy F.
;
Vohs, Kathleen D.
;
Aaker, Jennifer
; …
-
2012
Persistent link: https://www.econbiz.de/10009678314
Saved in:
7
Recalling mixed emotions
Aaker, Jennifer
(
contributor
);
Drolet, Aimee L.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003719296
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8
Time will tell : the distant appeal of promotion and imminent appeal of prevention
Mogilner, Cassie
(
contributor
);
Aaker, Jennifer
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003732758
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9
The happiness of giving : the time-ask effect
Liu, Wendy
(
contributor
);
Aaker, Jennifer
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003783482
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10
The time vs. money effect : shifting product attitudes and decisions through personal connection
Mogilner, Cassie
;
Aaker, Jennifer
-
2009
Persistent link: https://www.econbiz.de/10003847353
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