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~isPartOf:"Revue française de gestion : hommes et techniques"
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Entre prix bas et nouvelles sources de différenciation. . Quelle stratégie pour les hard discounters ?
Coutelle-Brillet, Patricia
;
Rivière, Arnaud
- In:
Revue française de gestion : hommes et techniques
(
2013
)
230
,
pp. 137-152
Persistent link: https://www.econbiz.de/10010103490
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