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Strassenverkehrsunfall
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Berger, Paul D.
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Gerstenfeld, Arthur
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Sloan management review
Omega : the international journal of management science
4
Journal of advertising research
3
Journal of marketing analytics : JMA
3
Omega
3
Decision support systems : DSS ; the international journal
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business research : JBR
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
2
Multinational business review
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Zeitschrift für Operations-Research : ZOR ; mathematical methods of operations research
2
17th Annual Workshop on Information Technolgies & Systems (WITS)
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A Marsh marketing text
1
Advances in electronic marketing
1
Applications of supply chain management and e-commerce research
1
European Journal of Operational Research
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International Journal of Social Science Research
1
International journal of logistics : research and applications
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Journal of Advertising Research
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Journal of Business Research
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Journal of Consumer Marketing
1
Journal of Financial and Quantitative Analysis
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Journal of financial and quantitative analysis : JFQA
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Journal of general management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing research : JMR
1
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
1
Journal of targeting, measurement and analysis for marketing
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Journal of the Academy of Marketing Science
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Management Science
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing Letters
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Marketing research : a magazine of management and applications
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McGraw-Hill/Irwin series in marketing
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Multinational Business Review
1
Operational research quarterly : OR
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Operations research
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Operations research, Management science : OR MS ; the international literature digest
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Decision analysis for increased highway saftey
Berger, Paul D.
;
Gerstenfeld, Arthur
- In:
Sloan management review
12
(
1971
)
3
,
pp. 11-23
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