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Participation rates and gross revenue vs. promotion and exposure: Advertisement and multimedia coverage of 18 sports within NCAA Division I athletic department websites
Cooper, Coyte G.; Weight, Erianne A. - In: Sport Management Review 14 (2011) 4, pp. 399-408
through individual team pages. The purpose of this study was to identify the advertisement and multimedia coverage of …'s basketball, and football received significantly more multimedia and promotional coverage when in comparison to the teams that …
Persistent link: https://www.econbiz.de/10010871514
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Spirit in the Flesh: Physical Engagement and the Creation of Meaning
Hege, Anne K. - Center for Arts and Cultural Policy Studies, Woodrow … - 2012
multimedia adaptation of Richard Wagner’s opera Tristan Und Isolde (1859) that premiered in 2005 at the Walt Disney Concert Hall …
Persistent link: https://www.econbiz.de/10011150267