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Consumer behaviour
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Sportmarketing
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Sports marketing
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Beziehungsmarketing
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Relationship marketing
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Sport event
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Sportveranstaltung
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Dienstleistungsqualität
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James, Jeffrey D.
9
Yoshida, Masayuki
4
Kim, Jun Woo
2
Kim, Yu Kyoum
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Pyun, Do Young
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Cronin, J. J.
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Cronin, J. Joseph
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Sport management review
International journal of sports marketing & sponsorship
10
International journal of sport management and marketing : IJSMM
9
Journal of sport management : the official journal of the North American Society of Sport Management
8
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
Sport Management Review
7
International Journal of Sports Marketing and Sponsorship
5
Sport, Business and Management: An International Journal
3
Journal of promotion management : JPM
2
International Journal of Business Administration
1
Journal of Marketing for Higher Education
1
Journal of business research : JBR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Marketing analysis in sport business : global perspectives
1
The journal of brand management : an international journal
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The journal of business & industrial marketing
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ECONIS (ZBW)
5
OLC EcoSci
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1
Attitude toward advertising through sport : a theoretical framework
Pyun, Do Young
;
James, Jeffrey D.
- In:
Sport management review
14
(
2011
)
1
,
pp. 33-41
Persistent link: https://www.econbiz.de/10008859163
Saved in:
2
Service quality at sporting events : is aesthetic quality a missing dimension?
Yoshida, Masayuki
;
James, Jeffrey D.
- In:
Sport management review
14
(
2011
)
1
,
pp. 13-24
Persistent link: https://www.econbiz.de/10008859169
Saved in:
3
Sport event innovativeness : conceptualization, measurement, and its impact on consumer behavior
Yoshida, Masayuki
;
James, Jeffrey D.
;
Cronin, J. J.
- In:
Sport management review
16
(
2013
)
1
,
pp. 68-84
Persistent link: https://www.econbiz.de/10009700220
Saved in:
4
A model of the relationship among sport consumer motives, spectator commitment, and behavioral intentions
Kim, Jun Woo
;
James, Jeffrey D.
;
Kim, Yu Kyoum
- In:
Sport management review
16
(
2013
)
2
,
pp. 173-185
Persistent link: https://www.econbiz.de/10009757801
Saved in:
5
The meaning of team in team identification
Delia, Elizabeth B.
;
James, Jeffrey D.
- In:
Sport management review
21
(
2018
)
4
,
pp. 416-429
Persistent link: https://www.econbiz.de/10011911363
Saved in:
6
Sport event innovativeness : conceptualization, measurement, and its impact on consumer behavior
Yoshida, Masayuki
;
James, Jeffrey D.
;
Cronin, J. Joseph
- In:
Sport management review
16
(
2013
)
1
,
pp. 68-84
Persistent link: https://www.econbiz.de/10010076612
Saved in:
7
Attitude toward advertising through sport : a theoretical framework
Pyun, Do Young
;
James, Jeffrey D.
- In:
Sport management review
14
(
2011
)
1
,
pp. 33-41
Persistent link: https://www.econbiz.de/10009890491
Saved in:
8
Service quality at sporting events : is aesthetic quality a missing dimension?
Yoshida, Masayuki
;
James, Jeffrey D.
- In:
Sport management review
14
(
2011
)
1
,
pp. 13-24
Persistent link: https://www.econbiz.de/10009890493
Saved in:
9
A model of the relationship among sport consumer motives, spectator commitment, and behavioral intentions
Kim, Jun Woo
;
James, Jeffrey D.
;
Kim, Yu Kyoum
- In:
Sport management review
16
(
2013
)
2
,
pp. 173-185
Persistent link: https://www.econbiz.de/10010146826
Saved in:
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