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SWOT and AHP hybrid model for sport marketing outsourcing using a case of intercollegiate sport
Lee, Seungbum
;
Walsh, Patrick
- In:
Sport management review
14
(
2011
)
4
,
pp. 361-369
Persistent link: https://www.econbiz.de/10009390344
Saved in:
2
SWOT and AHP hybrid model for sport marketing outsourcing using a case of intercollegiate sport
Lee, Seungbum
;
Walsh, Patrick
- In:
Sport management review
14
(
2011
)
4
,
pp. 361-369
Persistent link: https://www.econbiz.de/10009890521
Saved in:
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