This proceedings volume highlights the latest research presented at the 9th International Conference on Research on National Brand & Private Label Marketing (NB&PL2022). The topics covered include: retailing, private label portfolio and assortment management, private label pricing and promotion,...

The aging and migration megatrends and their impact on spatial - regional and local - labor market performance is the core theme of this book, and thus together define its scope and focus. The contributions provide an overview of key aging and migration issues in various countries together with...

This book highlights the latest research presented at the first Digital Marketing & eCommerce Conference (Barcelona, Spain, June 2020). Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in...

Part I: Conceptual and Historical Contributions -- Part II: International Migration -- Part III: Migration Effects on Destination Areas -- Part IV: Migration Effects on Sending Areas -- Part V: Migration and Policy.