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Market response models : econometric and time series analysis
Hanssens, Dominique M.; Parsons, Leonard J.; Schultz, … - 2002 - Second Edition
Response Models for Marketing Management -- Markets, Data, and Sales Drivers -- Market Response in Stationary Markets … Response in Evolving Markets -- Single Marketing Time Series -- Multiple Marketing Time Series -- Solving Marketing Problems … with ETS -- Empirical Findings and Managerial Insights -- Making Marketing Plans and Sales Forecasts -- Conclusion …
Persistent link: https://www.econbiz.de/10013523155
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Average Treatment Effect Bounds with an Instrumental Variable: Theory and Practice
Flores, Carlos A.; Chen, Xuan - 2018
This book reviews recent approaches for partial identification of average treatment effects with instrumental variables in the program evaluation literature, including Manski’s bounds, bounds based on threshold crossing models, and bounds based on the Local Average Treatment Effect (LATE)...
Persistent link: https://www.econbiz.de/10012396876
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Quantitative Tourism Research in Asia : Current Status and Future Directions
Rezaei, Sajad (ed.) - 2019
The purpose of this book is twofold. First, this book is an attempt to map the state of quantitative research in Asian tourism and hospitality context and provide a detailed description of the design, implementation, application, and challenges of quantitative methods in tourism in Asia. Second,...
Persistent link: https://www.econbiz.de/10012396055
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Technological Progress, Income Distribution, and Unemployment : Theory and Empirics
Adachi, Hideyuki; Inagaki, Kazuyuki; Nakamura, Tamotsu; … - 2019
This volume develops original methods of analyzing biased technological progress in the theory and empirics of economic growth and income distribution. Motivated by sharp increases in wage and income inequalities in the world since the beginning of the new century, many macroeconomists have...
Persistent link: https://www.econbiz.de/10012397030
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Handbook of Research on Emerging Theories, Models, and Applications of Financial Econometrics
Adıgüzel Mercangöz, Burcu (ed.) - 2021 - 1st ed. 2021.
Introduction -- Exploratory Classification of Time-Series -- Predicting the tail behaviour of financial time series exchange/Johannesburg stock exchange closing banking indices - Extreme value theory approach -- Financial Econometrics and Systemic Risk -- Monetary Policy Shocks, Financial...
Persistent link: https://www.econbiz.de/10012439970
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Modelling trends and cycles in economic time series
Mills, Terence C. - 2021 - Second edition
1 Introduction -- 2 ‘Classical’ Techniques of Modelling Trends and Cycles -- 3 Stochastic Trends and Cycles -- 4 Filtering Economic Time Series -- 5 Nonlinear and Nonparametric Trend and Cycle Modelling -- 6 Multivariate Modelling of Trends and Cycles -- 7 Conclusions.
Persistent link: https://www.econbiz.de/10012596893
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Econometric Modelling of European Money Demand : Aggregation, Cointegration, Identification
Plassmann, Engelbert - 2003 - 1st ed. 2003.
1 Introduction -- 2 Econometric Modelling -- 3 Autoregressive Probability Models -- 4 Structural ECM Models -- 5 Aggregation -- 6 Empirical Money Demand -- 7 Conclusions -- A Technical Appendix -- A.1 Expansion of Polynomials -- A.2 Granger Representation Theorem -- A.3 Concentration of...
Persistent link: https://www.econbiz.de/10014021835
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The Post-Pandemic Business Playbook : Customer-Centric Solutions to Help Your Firm Grow
Mintz, Ofer - 2021
1.Introduction -- 2.Section One: How and why the COVID-19 economic crisis occurred? A customer behavior-based perspective -- 3.Five phases for how customer behavior changed in response to COVID-19 -- 4.Psychological and economic explanations for why the COVID-19 economic crisis occurred -- 5....
Persistent link: https://www.econbiz.de/10012819074
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Marketing klipp & klar
Redler, Jörn; Ullrich, Sebastian - 2021
Grundbegriffe -- Käuferverhalten -- Marktforschung -- Strategisches Marketing 1: Begriff, Analysen und Tools … -- Strategisches Marketing 2: Marketingziele und Marketingstrategien -- Produkt- und Markenmanagement -- Preismanagement -- Vertriebs …Dieses Buch bietet eine kompakte Einführung in wesentliche Themengebiete des modernen Marketing. Als kundenorientierte …
Persistent link: https://www.econbiz.de/10012803916
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Digitalization and Big Data for Resilience and Economic Intelligence : 4th International Conference on Economics and Social Sciences, ICESS 2021, Bucharest, Romania
Dima, Alina Mihaela (ed.); Kelemen, Mihaela (ed.) - 2022
digitalization, marketing and finance, etc., that will develop innovative instruments for countries, businesses, and education to …
Persistent link: https://www.econbiz.de/10013040843