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This book addresses the rising concept of 21st century societal marketing which entails that marketers should fulfill … different issues related to ethics, social responsibility and sustainability in marketing and presents different cases and … improve the role of marketing in helping to the development and well-being of the society …
Persistent link: https://www.econbiz.de/10012398739
source biotechnology -- Cha[ter 8. Geographical indications -- Chapter 9. Legislative support for agricultural innovation in … plant varieties and plant breeding methods; gene patents and climate change; open source biotechnology and agricultural … innovation and geographical indications and the marketing of agricultural products. As a test bed for the application of the …
Persistent link: https://www.econbiz.de/10012399544
1. Need for a Steady Foundation -- 2.What is Dharma? -- 3.The Uniqueness of the Dharmic Tradition -- 4.Dharmic Leadership -- 5.Organizational Dharma -- 6.Enablers of Dharma -- 7.Hurdles/Challenges -- 8.Case Studies -- 9.Concluding Thoughts.
Persistent link: https://www.econbiz.de/10013163609
Einleitung: Warum Ökonomie ohne Moral wertlos ist -- Ökonomie und Ethik: Wie passt das zusammen? -- Eine kurze Geschichte der Ethik -- Aktuelle Herausforderungen der Wirtschaftsethik -- Anwendungsfelder der ökonomischen Ethik -- Lösungsansätze und Perspektiven: Was jetzt zu tun ist -- Ethik...
Persistent link: https://www.econbiz.de/10012519852
Section 1: Philosophical foundations and normative approaches for business management -- Chapter 1: What should business ethics be? Aims, methodology, substance – by Brian Berkey -- Chapter 2: Philosophical challenges in development of ethical perspective in business – by Dušan Kučera --...
Persistent link: https://www.econbiz.de/10013256196
Preface -- Chapter 1. New problems in the Era of AI -- Chapter 2. Ethical Enlightenment in the Age of Intelligence -- Chapter 3. Digintelligence Risk Society is Around the Corner -- Chapter 4. AI Medical Treatment: Epidemic, Death and Love -- Chapter 5. “Secret” Left by Turing--Privacy...
Persistent link: https://www.econbiz.de/10013202311
nachhaltigen Ertrags Umsetzung nachhaltigen Ertragsstrebens Der Autor Prof. Dr. Hans-Michael Ferdinand ist Professor für Marketing …
Persistent link: https://www.econbiz.de/10012879131
1. You Can’t Live (Well) Without Business Ethics -- 2. Overview of Business Ethics -- 3. Primitive Trade -- 4. Ancient Trade in the Near East -- 5. Greek Society -- 6. Roman Society -- 7. Jewish and Christian Attitudes -- 8. Islam and Business Ethics -- 9. Medieval Business Ethics -- 10....
Persistent link: https://www.econbiz.de/10012399149
1. Labor Resists -- 2. Early Nineteenth-Century Changes -- 3. Examples of Mid-Nineteenth-Century Business Ethics in America -- 4. Rise of Industrialization -- 5. Ethics of the Firm and Strategic Behavior -- 6. John D. Rockefeller and Standard Oil -- 7. Rise of the Big Retail Merchants -- 8....
Persistent link: https://www.econbiz.de/10012399150
1. Ethics of Management -- 2. Ethics of Capitalism -- 3. Ethics of Marxism -- 4. Business ethics and ethical leadership -- 5. Japanese management system -- 6. Scandinavian and Yugoslav management system.
Persistent link: https://www.econbiz.de/10012508355