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Dieses Buch stellt wissenschaftliche Fortschritte in den Bereichen Einkauf, Materialwirtschaft, Supply Chain Management und Logistik vor. Es ist zugleich Tagungsband des an der Universität Mannheim durchgeführten 11. Wissenschaftlichen Symposiums "Supply Management“ des Bundesverbands...
Persistent link: https://www.econbiz.de/10012401660
China's Logistics Development Under the New Development Paradigm: A Strong Sense of Responsibility and a New Direction -- Development of China’s Logistics Market -- Logistics Facilities and Technological Development -- Regional Logistics Markets in China.
Persistent link: https://www.econbiz.de/10013386132
1. Motivation for Analysis and Evaluation of Logistic Costs -- 2. Objectives and Content of a Logistic Costs Evaluation Task -- 3. Methodology: Definition, and Selection of Variable to Measure Logistic Costs -- 4. A Case in Point To Illustrate the Problematic of Logistic Costs -- 5. Impact and...
Persistent link: https://www.econbiz.de/10013170836
Chapter 1. The Network Design Story -- Part I The Basic Design Problems -- Chapter 2. Fixed-Cost Network Design -- Chapter 3. Exact Methods for Fixed-cost Network Design -- Chapter 4. Meta-heuristics for Fixed-cost Network Design -- Chapter 5. Parallel Algorithms for Network Design -- Part II...
Persistent link: https://www.econbiz.de/10012596870
-Chapter 1: Introduction -- Chapter 2: Literature review -- Chapter 3: Product and supply chain integration -- Chapter … 4: Production system and supply chain integration -- Chapter 5: Quality management and manufacturing network -- Chapter … 6: Risk management of manufacturing multinational corporations -- Chapter 7: Supply chain integration and sustainability …
Persistent link: https://www.econbiz.de/10012821374
1. Marketing Strategy: A Global Discipline -- 2. The Global Marketing Environment -- 3. Selecting and Entering Global Markets -- 4. Balancing Global Synergies and Local Responsiveness -- 5. Steps in Developing Global Marketing Strategies -- 6. Segmenting Targeting and Positioning in Global...
Persistent link: https://www.econbiz.de/10012821399
Introduction -- Embedding the topic into the scientific environment based on a comprehensive literature review -- Methodical procedure according to a problem-centered approach -- Development of a supply chain finance model in consideration of cooperative game theory -- Demonstration and...
Persistent link: https://www.econbiz.de/10013327913
Chapter 1: Editors’ Introduction -- Part I: Expert Overviews -- Chapter 2: Developing Meaningful Composite Environmental Indices with DEA -- Chapter 3: Modelling the Generation of Pollutants in Environmental Economics -- Chapter 4: Environmental Productivity Growth in Consumer Durables -- Part...
Persistent link: https://www.econbiz.de/10013256174
1 Introduction: The Project Abandonment Problem -- References -- 2 What We Know About the Management of Very Large Projects -- 2.1 Project Success Factors as Lists -- 2.2 The Project Success Frameworks of Miller and Lessard and Morris and Hough -- 2.2.1 Miller and Lessard (2000) -- 2.2.2 Morris...
Persistent link: https://www.econbiz.de/10013199025
1. Traditional and Contemporary Notions of Marketing Communications -- 2. Power Shift: Analyzing the Changing Role of Public Relations in the Mar-keting Mix -- 3. Marketing Communication Planning for SMEs in Emerging Markets -- 4. Communicating Corporate Social Responsibility Initiatives: A...
Persistent link: https://www.econbiz.de/10012814697