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Dysfunktionales Beschwerdeverhalten : Ausprägungen, Entstehung, Auswirkungen und Managementimplikationen
Plein, Katrin - 2016 - 1. Aufl. 2016
Katrin Plein untersucht, welche Verhaltensweisen von Kunden die betroffenen Mitarbeiter im Beschwerdemanagement als problematisch erleben. Für die Ableitung verschiedener Ausprägungen dysfunktionalen Beschwerdeverhaltens zieht sie insbesondere Schilderungen von Beschwerdebearbeitern in...
Persistent link: https://www.econbiz.de/10014017980
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Marktsegmentierung in der deutschen Unternehmenspraxis
Kesting, Tobias (contributor); Rennhak, Carsten (contributor) - 2008
Marktsegmentierung im B2C-Bereich -- Multivariate Methoden zur Segmentierung von Märkten -- Marktsegmentierung im B2B-Bereich -- Marktsegmentierung im Dienstleistungsbereich -- Marktsegmentierung im Einzelhandel -- State-of-the-art -- Vorstudie zur Marktsegmentierung im B2C-Bereich --...
Persistent link: https://www.econbiz.de/10014014436
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Understanding the Role of Business Analytics : Some Applications
Chahal, Hardeep (ed.); Jyoti, Jeevan (ed.);  … - 2019
Marketing Outcomes in Financial Services -- Examınıng Determınants of Turkısh Automotıve Industry Exports usıng Panel Quantıle … Leasing Industry …
Persistent link: https://www.econbiz.de/10012395939
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Applications of the Input-Output Framework
Mukhopadhyay, Kakali (ed.) - 2018
, Technology and Innovation Policy -- Global Value Chain and effects of trade policy instrument- a case of India -- India’s Intra-industry …
Persistent link: https://www.econbiz.de/10012396994
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Strategic Marketing Cases in Emerging Markets
Adhikari, Atanu (ed.); Roy, Sanjit Kumar (ed.) - 2017
emerging market consumers through various marketing strategies, processes and programs in the context of emerging market … marketing will find this book of immense interest and value. It offers case studies from a range of countries and industry …
Persistent link: https://www.econbiz.de/10012398260
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Economic Transformation of a Developing Economy : The Experience of Punjab, India
Singh, Lakhwinder (ed.); Singh, Nirvikar (ed.) - 2016 - 1st ed. 2016
Transformation of Punjab Economy: Emergence of Industry and Services -- Chapter 11. Growth, Employment and Structural Change: Punjab …
Persistent link: https://www.econbiz.de/10014018852
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Product Lifecycle Management
Sääksvuori, Antti (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10013520948
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Vertical Brand Portfolio Management : Strategies for Integrated Brand Management between Manufacturers and Retailers
Bakker, Diederich - 2015
Diederich Bakker develops a comprehensive planning process that can guide brand manufacturers in assessing the internal and external environment. The step-by-step planning process includes strategies to thoroughly audit brand portfolios and to review an organisation’s brand management...
Persistent link: https://www.econbiz.de/10014018216
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Dynamic Locational Phases of Economic Activity in the Globalized World
Ishikawa, Toshiharu - 2016 - 1st ed. 2016
Part I Location theory of retailing industry -- 1 Market areas of retailers in linear space -- 1.1 Formation mechanism … Location theory of manufacturing industry -- 4 Change of factory’s production in agglomeration -- 4.1 Formation of industrial …’ locations have changed through those mechanisms. First, the book deals with the retailing industry. Introducing the concept of a …
Persistent link: https://www.econbiz.de/10014019317
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Housing market dynamics in Africa
Bah, El-hadj; Faye, Issa; Geh, Zekebweliwai F. - 2018
market. Some of these factors include the supply and demand for housing finance, land tenure security issues, construction … Construction Cost Conundrum in Africa -- 6. Slum Upgrading and Housing Alternatives for the Poor -- 7. Conclusion …
Persistent link: https://www.econbiz.de/10011857990