Berater, die in den Bereichen Marketing, Handel bzw. Category Management tätig sind Der Autor Dr. Martin Krengel promovierte …

Applications for Master Category Planning -- Assortment and Shelf Space Planning -- Assortment, Shelf Space and Inventory Planning … -- Assortment, Shelf Space and Price Planning … retailer must make involve assortment sizes, shelf space assignment and pricing levels. Rigorous quantitative methods have …

The book provides a detailed analysis of the nature and determinants of finance and trade and their relationship with …, domestic and FDI), as well as its relation to the size of domestic markets and export potential. The dimensions of trade … related to financial development, trade costs, development of value chains and regional integration are also studied. The …

The book examines the trade liberalization measures, which were initiated in India during 1991 and which focused on … growth of other sectors. The resulting liberal trade policies, involving a reduction in trade barriers and inflows of FDI … overall effect of trade-induced manufacturing growth into scale, composition and technique effects to discuss the impact on …

This book presents an integrated overview and evidence, taking Japan as an example, on how international trade … international and labor economists since the late 1980s. The unique point of this book is that it integrates international trade and … industries during the period 1995-2005, and to measure factor content of trade using these tables. Main results are as follows …

both to invest and to trade them successfully. Later chapters investigate the psychology and behavioural influences behind … Commodities -- Chapter 8) Building a Disciplined Trading Approach -- Chapter 9) Trade Like a Professional -- Chapter 10) Trading …

Investment Environment -- Chapter XXV Cost of International Trade Development -- Chapter XXVI Construction Cost of China’s Three …

Dieses Buch zeigt, wie der Handel die richtigen strategischen Weichen stellen und die Möglichkeiten der Digitalisierung … Digitalisierung für Unternehmen und liefern wertvolle Tipps für die Weiterentwicklung der eigenen Digitalisierungsstrategie im Handel … Online- und Offline-Handel • Mit Virtual Promoter zum Point of Experience • Digitalisierung im Retail After Market …

eindrucksvoll die Veränderungsdynamik dieses großen Marktes auf. Danach wird der chinesische Einzelhandel (stationärer Handel …, Online-Handel) näher untersucht und es wird auf die Besonderheiten des Cross-Border-E-Commerce ausführlich eingegangen. Die …China als Absatzmarkt für Konsumgüter -- Chinesischer Einzelhandel im Überblick -- Rechtlicher Rahmen für Cross-Border-Handel …